Collactive

[CrackSmokeRepublican]

Collactive

Collactive Inc.
Type    Private
Founded    December 13, 2006 (as Delaware corporation)
Headquarters    Herzliya, Israel
Key people    Eran Reshef, CEO
Amir Hirsh, President
Industry    Internet, Computer software
Products    "APB System", "Campaign Manager", "Collactive Web Assistant"
Website    http://www.collactive.com


Eran Reshef, CEO

Mr. Reshef was the CEO and founder of Blue Security, a company that developed innovative anti-spam and anti-spyware solutions. He also co-founded Skybox Security and served as its Chairman. Prior to Skybox, Mr. Reshef founded and managed Sanctum (acquired by IBM), the leader in web application security. He holds a variety of security-related patents that are based on his inventions.
Amir Hirsh, President

Mr. Hirsh was the founder of Blue Security and served as executive VP of solutions. He was previously VP of R&D for Riptech, a leading managed security service provider, acquired by Symantec. At Symantec, he served as Director of Services Development. Mr. Hirsh holds a Bachelor of Science degree in Computer Science from George Mason University.
Arik Ziv, VP Sales

Mr. Ziv has more than 15 years of experience in senior sales and business development positions with leading hi tech companies. Most recently he served as Allot Communications' (Nasdaq: ALLT) VP of Business Development. Prior to that he held a similar position with Radware (Nasdaq: RDWR) as well as Director of Sales for Armon Networking (acquired by Nortel). Mr. Ziv holds an Engineering degree from Tel Aviv University and an MBA from Nienrode - the Netherlands School of Business.

Professional Services

The Collactive team's extensive expertise ensures the ongoing success of your social media efforts.
Professional services that we offer our clients include:

    * Planning your social media strategy
    * Ongoing management of your social media activity
    * Incorporation of social media into existing online presence and messaging
    * Ongoing monitoring of your brand on top news and social media sites


Collactive offers a unique community recruitment and management platform that spans all leading social networks and helps you connect with thousands of influential individuals — wherever they are:

    * Increase customer loyalty
    * Tap into a pool of ideas and opinions about your product or brand
    * Provide insights to customers attitude
    * Reduce customer support costs
    * Spark discussions around corporate blogs and videos


Join in on the conversation

As your business is constantly influenced by what is being said, getting in touch with those who have an impact on the conversation will cultivate long-run success. By nurturing mutual relations, your message can be heard and spread throughout the entire community.

Unlike other solutions, Collactive focuses on engaging your target audience in their existing social networks. Collactive enables you to reach out and foster meaningful relationships with individuals without requiring them to leave the comfort of their favorite social network.

Collactive created a model to help harness the power of social media to your advantage.

    * Discover. Check out the social scene, focus on who is saying what and when in your field of interest.
    * Befriend. With the right approach, establish a two-way communication channel and gain mutual respect.
    * Converse. Join conversations sparked by your friends and strengthen your name and authority in the field.
    * Contribute. Contribute your thoughts, ideas and content to the online conversation.
    * Measure. Measure the effectiveness of your efforts, and optimize your actions accordingly.



Collactive's Social Media Management Platform

Collactive Social Media Manager™ streamlines your social media activities enabling even a single part-time marketing manager to cultivate genuine relationships with thousands of influencers in a low-cost, highly scalable fashion.

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Collactive Inc. is an Israel based privately held start-up company. Collactive offers a system designed to influence ratings on sites which allow users to rate articles or other items.

Collactive launched publicly in May 2007, with US $2 million in startup funding from Sequoia Capital.

 Products

Collactive's current product is a system designed to influence ratings on key sites which measure the popularity of items on the Internet. The system has two main components, the APB component that allows an individual to create and distribute a "call for action" webpage, and the "Web Assistant", that, when installed on a user's computer, helps APB participants by automating the process of logging in, voting or commenting according to the previously created APB.

Collactive offers a free and an Enterprise edition for its services. The free edition is available to individuals for non-commercial use, and the Enterprise edition is for commercial use.

    * Megaphone desktop tool, an earlier version of Collactive's "Web Assistant" used for political lobbying.

Press coverage

    * "New Web 2.0 App Prompts Web 2.0 Elite To See Democracy As Spam", Wired blog entry by Ryan Singel.
    * "Web Sites' Lists Of 'Most Viewed' Too Easy to Game?", Wall Street Journal.
    * "Blue Frog reborn as traffic hoarder", InfoWorld
    * "Collactive seeks to overwhelm Digg, Reddit with interested stories", Venture Beat.
    * "Anti-spam tech reborn as web activist tool", The Register.
    * "Spammer Slammer Targets Politics", Wired.

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The same players are involved in this security firm:
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http://www.trusteer.com/press-releases

Trusteer is a privately held corporation founded by senior Internet security industry executives with specific expertise in enterprise and consumer desktop security. Trusteer is well financed by USVP and private investors including the information security veterans listed in the board of directors page.

The firm's principal product "Rapport" helps online banks, brokerages, and retailers secure the consumer desktop from financial malware attacks and fraudulent websites. Rapport protects login credentials and transactions, from desktop to website, even if a computer is infected with malware.

Trusteer's customers include ING DIRECT, the nation's largest direct bank and other leading online banks, brokerages, and Internet companies.


Board of Directors:

 Shlomo Kramer
      

Shlomo Kramer is the co-founder, CEO, and President of Imperva. In 2006, Shlomo was selected by Network World magazine as one of 20 luminaries who changed the network industry. Prior to founding Imperva in 2002, Shlomo was a co-founder of Check Point Software Technologies Ltd. Shlomo served in various executive roles for Check Point through 1998, and as a member of the board of directors of Check Point from the time of the Company's inception until 2003.
   

A pioneer in the Internet security market, while at Check Point, Shlomo played a key role in defining and creating several category defining products and solutions, including FireWall-1, VPN-1, FloodGate-1, Check Point's OPSEC alliance and Check Point's security appliance program. After leaving Check Point, Shlomo participated as an early investor and board member in security and enterprise software companies such as Business Layers, ForeScout Technologies, and Digital Fuel. Shlomo received a Masters degree in Computer Science from Hebrew University of Jerusalem as well as a B.S. in Mathematics and Computer Science from Tel Aviv University.



 Mickey Boodaei, CEO
      

Prior to founding Trusteer, Mr. Boodaei co-founded and held the position of Vice President of EMEA sales for Imperva, Inc. Mr. Boodaei grew EMEA sales from zero to 40% of company revenues in less than 18 months. Prior to that, Mr. Boodaei was Imperva's Vice President of Product Management and Technical Services. In this role, Mr. Boodaei was responsible for defining and creating several category defining products in the fields of application and database security. Prior to Imperva, Mr. Boodaei was founder and Chief Executive Officer of Edvice - an application and database security consulting group.
   

Edvice provided advanced security services to major financial institutions including penetration testing, security architecture design and implementation of security features for Web-based applications. Mr. Boodaei also served for six years as a security research engineer in the Israel Defense Forces. There, he worked on security design, penetration testing, and basic research in the fields of application and database security. He holds a B.Sc. degree from the Technion, Israel Institute of Technology, and an MBA from Ben-Gurion University.

Executives:

 Amit Klein, CTO
      

Prior to founding Trusteer, Mr. Klein was Chief Scientist at Cyota, Inc. (acquired by RSA Security) a leading provider of layered authentication solutions. In this role, Mr. Klein researched technologies that prevent online fraud, phishing, pharming, He filed several patents in those areas during his time at Cyota. Prior to Cyota, Mr. Klein worked as Director of Security and Research at Sanctum, Inc. (acquired by Watchfire) where he was responsible for the security architecture of all Sanctum products.
   

Prior to Sanctum, Mr. Klein spent almost 7 years serving in the Israeli Army as a research officer and project manager. He is a graduate of the prestigious Talpiot programme of the Israeli Army. He holds a B.Sc. (cum laude) in Mathematics and Physics from the Hebrew University (Jerusalem). Mr. Klein is also a world renowned security researcher, having published over two dozen articles, papers and technical notes on the topic of Internet security.


 Shmulik Regev, Chief Architect
      

Prior to founding Trusteer, Mr. Regev was Director of R&D for Blue Security where he managed a highly skilled team in the development of a scalable distributed security service. Prior to Blue Security, Regev was founder and CTO of VirtualSelf (acquired by TDNet on 2004). At VirtualSelf, Regev oversaw the entire R&D operation in the development of distributed services and applications for the enterprise.
   

Prior to VirtualSelf, Regev was a senior software architect for Ubique (an AOL company) where he was involved in the development of a multi-platform Instant Messaging service. He holds an M.Sc. in pure mathematics from the Tel-Aviv University (Magna Cum Laude). He also holds B.Sc. in pure mathematics and computer science from the Tel-Aviv University (Cum Laude).